ECO Transit Launches Fare Payment Technology with Masabi

ECO Transit Launches Next-Generation Mobile Ticketing Solution with Masabi

Justride Fare Payments-as-a-Service platform brings the latest fare payment technology to riders in Eagle County, Colorado.

Masabi and ECO Transit, the transit agency for Eagle County, Colorado launched on October 3rd the ECO Transit Mobile Tickets app, a next-generation fare payment system utilizing Masabi’s market-leading Justride platform.

Masabi Fare Payment System

The ground-breaking new mobile ticketing solution will transform the rider experience by allowing ECO Transit riders to control a single mobility account from their smartphone device, and travel across the region safely and seamlessly. In this first phase of deployment, riders will be able to pre-purchase single ride, 24h pass, Youth, Senior, 10-ride and 30-Days tickets and passes from their phones, and simply display their device when boarding the bus.

The next phase of Masabi and ECO Transit’s partnership will be the deployment of a complete Account-Based Ticketing solution, allowing customers to ride across Eagle County without having to select their fare or buy a ticket in advance, enhancing fare equity, convenience and delivering riders greater flexibility.

masabi eco transit article image

This launch builds on Masabi’s presence in Colorado with RTD Denver, Bustang, CDOT and Mountain Metro all using the Justride platform, which will help deliver a seamless regional fare payment experience in the future.

Tanya Allen, ECO Transit Director, said:

“We are committed to providing our customers with the best possible transit experience, and part of that involves delivering the level of service and convenience that they expect from a modern transit operator. We are excited to be deploying a world-leading mobile ticketing system that will best serve our customers and allow us to grow and improve for years to come.”

Brian Zanghi, CEO of Masabi, said:

“The last 24 months have seen a revolution in transit agencies providing their customers with simple, contactless and above all, safe systems by which to travel, and by deploying Masabi’s Fare Payments-as-a-Service platform, Justride, ECO Transit is doing just that.

“Where previously rolling out a system like this could have taken years and millions of dollars, we can deliver our leading technology to forward-thinking agencies like this in a fraction of that time and at a fraction of the cost. We are delighted to launch this system and look forward to working with ECO Transit to delight their customers and kickstart a new era of transit convenience in Eagle County.”

The app is available in English and Spanish.

This article was originally published by Masabi.

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